Hotel Villa Franca
Hotel Villa Franca
Viale Pasitea, 318 – 84017 – Positano (SA) – Italy
Hotel Villa Franca
HVF Villa Franca Positano is privately owned.
Date of Creation
Hotel General Manager
Ceo & owner: Massimo Napoli & Rosa Taddeo
Third generation. Central part of the organization and the achievement of ambitions.
HVF Villa Franca Positano is a 5-star luxury hotel with 44 rooms/suites.
Li Galli restaurant, 1 Michelin star combines culinary traditions and refined tastes for an unique experience.
Gold, on the rooftop terrace, is the perfect location to enjoy a cocktail or a delicious meal with a 360° breathtaking view on the coast.
O’RO Incanto Lounge proposes typical traditional dishes.
The cellar, with thousand of labels, is ideal for interesting oil and wine tastings.
O’SPA is an oasis of wellness.
The swimming pool, located on the rooftop terrace, suspended in an enchanting place.
HVF VILLA FRANCA boasts a dominating position overlooking the entire bay and the pastel-colored houses of Positano, set somewhere between the cliff tops and the sparkling sea. Massimo and Rosa, 3rd generation of hoteliers, with a daring and visionary spirit, start to wisely create their own style, mixing pieces of design and contemporary works of art. The result is truly one-of-a-kind, so distinctive that a sense of place makes every guest feel at ease as in their own home in Positano.
The interior design and the shop HVF EMPORIUM, all created by RMAX Design & Services, never cease to amaze. They both allow the visitors to escape from reality and take the distance with everyday life while taking in the wonders of Positano and the Amalfi Coast to create fond memories of a relaxing vacation “Dolce Vita Style”. In the unique atmosphere of HVF VILLA FRANCA, from generation to generation, the mythical song of the Sirens is renewed and becomes reality.
Hotel Villa Franca
History & Story
Our story dates back to the early 40’s when Chef-owner Giuseppe Russo decided to host in his own home the very first int’l travelers who ventured in Southern Italy to discover its natural uncontaminated beauties and its hidden treasures.
With these first tourists, Positano started to rewrite its history of a place that had been a holiday resort since the Roman empire. This picturesque fisherman village became one of the most famous and sought-after location for international tourism. Subsequently, his children Mario and Franca, (to who the hotel is dedicated) took over the reins. With utter respect for the typical local architecture, they refurbished the hotel in a mix of Persian and Mediterranean styles to welcome the most demanding clientele. Now the third family generation owns Hotel Villa Franca. Over the years the HVF has established itself as an art & design hotel, thus becoming one of the most popular 5-star luxury hotels on the Amalfi coast.
We are a seasonal hotel. Every mid-season we renovate the rooms and the public areas, in order to guarantee every year an always better experience to the guests. This year, in fact, we added to all our HVF Master Suites a panoramic hydro pool on the terraces. We also did some renovations to our Li Galli restaurant and we are working hard to improve our sustainability project creating a Bio-Horto in the heart of Positano.
Main Strengths, Special Touch
HVF Villa Franca boasts a prime location in the heart of Positano and is easily reachable by land and sea. The location of the hotel is unique in Positano. In fact, it is the only hotel that has a terrace with a 360° view of the entire coast and the colourful houses of Positano. This white box collects unique pieces of art and design, a style that is also reflected inside the rooms and suites. The cellar proposes thousand of labels. The guest’s feeling is that of being part of what he is looking at, from the statues to the paintings to the landscape, to the view from every single room and suite. A modern structure that at the same time preserves the authenticity of Positano, giving the guest a complete experience.
HVF Villa Franca boasts an unique location in the heart of the village. Positano is a vertical city, and our house is located on the top of the pyramid, far from the crowded area, but the city centre is reachable on foot in ten minutes, otherwise we offer a shuttle bus service that goes down to the pedestrian area and back.
Keys sites / activities in the area
From its high perched position over Positano, Villa Franca Positano is a window onto the Amalfi Coast, overlooking glorious landmarks, one-of-a-kind walks, and excursions by land and sea. Incredible and iconic sights reveal themselves at every turn – most just a stroll or short boat ride away.
• Number of suites: 7
• Number of Luxury rooms: 30
• Number of rooms, (keys) in all: 44
Restaurants and Bars:
• Li Galli: 1 michelin star restaurant (exclusive experience, just 7 tables)
• Gold: causal restaurant and cocktail bar located on the rooftop terrace, the only one in positano that has 360° view
• O’ro incanto lounge: an osteria where the guests can taste the recipes of the regional culinary tradition
• incanto lounge: our mixologists propose unique cocktails
• Gold sky lounge: on the rooftop terrace
• Cellar: where we organize wine and oil tastings
• O’spa & gym: relaxing bath, 2 cabins, emotional shower, steam bath, tecnogym equipment
• Swimming pool: on the rooftop terrace
Corporate & Celebration Events
• EVENT SPACES :
Rooftop terrace: Small private events for maximum 20 guests
Extra Notable Features
• Cooking class: with a dedicated chef
• Oil & wine tasting in our cellar
• Unique experiences: the concierge team organizes unique experiences along the coast by private boat, by private car or helicopter to discover the beauties of the coast and the region
Hotel and Restaurant Awards
• 2023: Restaurant: Reconfirmation of the Michelin Star
• 2022: Hotel: FHR Restaurant: Reconfirmation of the Michelin Star
• 2022: FHR American Express program
Number of employees