The Beaumont Mayfair London, UK
The Beaumont Mayfair
Brown Hart Gardens, Mayfair, London W1K 6TF
UK
www.thebeaumont.com
HOTEL INFORMATION
Shareholders
Privately owned
Date of Creation
Opened on 29 September 2014
CEO
Stuart Procter
Hotel Positioning
5-star Luxury Hotel ; Legend Preferred Hotels and Resorts.
Development strategy
N/A
THE BEAUMONT MAYFAIR
History & Story
The Beaumont Mayfair is an independent, five-star hotel, much praised for its outstanding levels of personal service. The architecturally Protected 1926 building is in the heart of Mayfair, within a few minutes’ walk of London’s finest art galleries and luxury shopping. The hotel’s position on a quiet, historic garden square, yet so close to all that is happening in London, is oft-mentioned as one of the most appealing aspects of the hotel. Evoking the elegance and personalized hospitality of pre-war Mayfair, it is grand in style and yet warm and welcoming.
Date Renewal
The beginning of 2024 saw the culmination of a three -year refurbishment programme and the addition of 29 rooms and suites, and two private dining rooms. The hotel’s chic Art Deco interiors have been refined by leading designer Thierry Despont working with architects Reardon Smith, while its expanding art collection inspires both nostalgia and excitement for the new.
Main Strengths, Special Touch
The Beaumont Mayfair is praised for its “timeless, old-world elegance with a wicked edge”. The intimate size of the hotel – 101 rooms – means every guest benefits from a very personal touch. In addition to its magnificent location, The Beaumont Mayfair boasts a number of distinctive features: Le Magritte Bar and Rosi have quickly become a magnet for London’s people ‘in the know’, The Gatsby room, the former bar space at the very heart of the hotel has undergone a dramatic transformation to become a relaxed, intimate all-day dining space, very much inspired by the 1926 origins of the building. Along with the terrace, this entirely new space offers al fresco drinking and dining for the first time at The Beaumont Mayfair,
Location
The Beaumont Mayfair is superbly located in the heart of Mayfair on a quiet, landscaped square, yet within sight of Selfridges and a few minutes’ stroll from the luxury shops on Duke Street, Mount Street, South Audley Street and Bond Street, the green spaces of Grosvenor Square, Berkeley Square and Hyde Park, and Mayfair’s many art galleries.
Key sites/activities in the area
Shopping : Oxford Street (Selfridges) and Duke Street, Mount Street, South Audley Street and Bond Street Parks and Gardens : Grosvenor Square, Berkeley Square, Hyde Park.
Numerous art galleries in Mayfair, The Wallace Collection Museum.
Fun Facts
• The Beaumont Mayfair occupies a 1926 building originally known as Macy’s. Macy’s was one of the first garages to cater principally for shoppers, offering free parking to the customers of nearby Selfridge’s department store.
• The hotel’s façade is Grade Two Listed and now features Antony Gormley’s distinctive sculpture, ROOM
• Brown Hart Gardens just opposite the Beaumont Mayfair are raised and it was once rumoured the building was Queen Victoria’s Elephant House. Brown Hart Gardens is apparently the only place in the UK where quarrelling is specifically forbidden by law.
Children’s Corner
Children are welcome to the hotel; baby-sitting services can be provided upon request.
HOTEL FEATURES
Accommodation
Number of rooms in all: 101
Rooms: 72
Junior Suites and Suites: 29
• Complimentary for all guests: WiFi; Local landline calls; Nespresso coffee, teas, soft drinks, snacks in-room; In-room movies; Hotel limousine service; Fresh organic coffee, teas, still & sparkling water from the in-room bar ; Interactive film & music on demand; Access to our in-house digital media platform for a huge selection of local and international newspapers, magazines, podcasts & more
• Traditional toiletries from D.R. Harris
• A number of rooms and suites are interconnecting and some are designed as disability-accessible rooms.
Restaurants & Bars
• Rosi
Rosi is an exciting development for the Mayfair dining scene, with playful twists on British classics, led by Michelin-starred chef Lisa Goodwin-Allen
• Le Magritte Bar
The bar is naturally an ‘American Bar’, such as was prevalent in London and Paris in the 1920s and early 30s. Bar’s specialties: Bourbons and American Whiskies.
• The Gatsby Room
The former bar space at the very heart of the hotel has undergone a dramatic transformation to become a relaxed, intimate all-day dining space, very much inspired by the 1926 origins of the building.
The Gatsby Room also serves an award-winning Traditional Afternoon Tea
• The Terrace
This space offers al fresco drinking and dining for the first time at The Beaumont Mayfair, on the sheltered outdoor terrace facing Brown Hart Gardens. It serves drinks alongside a light menu from 8am to 11pm, and can be covered and heated in colder weather.
Wellness
• Resident’s Gymnasium – open 24 hours a day
• Steam Room and Sauna
• Four Therapy Rooms
• Traditional Turkish Hammam Warmed Marble Table
• Bespoke facial treatments using Oskia products
Corporate & Celebration Events
The lotos Room, Sargent Room, and Munnings Room. There can be up to:
• 24 covers for a board meeting
• 28 covers on one oval table
• 45 covers on 5 tables
• 60 covers for standing receptions
Extra Notable Features
The Beaumont Mayfair’s hotel car is available on a complimentary basis for the use of hotel guests for drop-offs within Mayfair.
The hotel features ROOM, the only inhabitable sculpture in the world designed by well-known British artist, Sir Antony Gormley.
Hotel & Restaurants Awards
The Beaumont Mayfair has received numerous accolades since it opened:
2025
• One to Watch in The Times & Sunday Times Best Places to Stay 2025.•
2024
• 2 Michelin Hotel Keys in 2024,
• Top 10 Hotels in London in the Conde Nast Traveller Readers’ Choice awards 2024,
• Hotel of the Year Overall in the annual Preferred Awards of Excellence 2024
• Best Traditional Afternoon Tea at the AfternoonTea.co.uk annual Afternoon Tea Awards 2024
2023
• Finalist Best Spa in London 2023 by The Good Spa Guide
2021-2018
• The Gold List 2021 Best Hotels in Europe by Conde Nast Traveller.
• Best Ever European City Hotel – The Gallivanter’s Guide 2020
• Conde Nast Traveller Reader’s Choice Awards Top London Hotels
• The Gold List 2021 Best Hotels in Europe
• 2020 Conde Nast Traveller Gold List – the editor’s favourite hotels in the world – Conde Nast Traveller
• Best Independent Hotel – The Gallivanter’s Guide 2019, annual award for excellence
• One of the 12 Best Hotels Experiences of 2018
Number of employees
179